Intro to our preliminary music video

In relation to our preliminary task for this year's A2 assignment, we were told to get into small groups in order to experience working with numerous people upon a project. Throughout the AS year, I worked alongside Jessica Turner, who again is within my group as we worked well as a team. However, we are now working alongside Sophie Beck, which is inspiring as it is out of our comfort zone due to more people and different imaginations to work with. However, the challenge will be helpful with our media experience.

In order to prepare ourselves for our first task, our class was introduced to 6 songs, which were all approximately a minute long, allowing us to not attempt anything too lengthy at the start of the year. After hearing these songs twice, together in our groups we discussed our opinions upon the songs, and decided that we preferred Kirsty MacColl's section of 'These Shoes', which lasts for a one minute 20 second period, whilst our second preference was of Candie Payne's 'One More Chance', which was a short minute. Our preference - and overall winner - was Kirsty MacColl with 'These Shoes'. A live performance from the late singer of the song can be viewed below:

In order to use the video of our preference, we had to pitch our initial ideas upon what could be displayed within a video for each song, as well as ideas for the digital booklet. I quickly summed up various ideas for MacColl's song, producing this pitch:

• Girl dancing/lip syncing throughout
• To use this song as we were a girl group, and a female singer would be more ideal to reduce time upon using actors, too, as we could be in it
• Cuts of high heels throughout, to match the song's title
• Girl singing to a mirror in bedroom, from different angles - avoidance of camera being seen in mirror
• The fast beats could have shot-reverse-shots of fast-paced cuts of a variety of montage images
• The slow beat at the end of the song could portray her dancing in slow motion
• The seducing lyrics could match her singing in a promiscuous manner towards the camera lens
• Digipack - Images of high heels, picture of the girl - a possible flapper image? from the Great Gatsby era due to the jazz feel of the beat, old fashioned stereotypical images

This pitch has to be produced quickly within a time limit and then a feedback followed to the class. Unfortunately, another group also wanted this song, although we were successful with our pitch and, in finale, 'These Shoes' will be our preliminary music video.