Results from magazine audience research

After composing our research, we got the following results from our audience research:

• DO YOU THINK THE COLOURS ON THE COVER COMPLEMENT EACH OTHER?

Everybody answered yes, so we are pleased with the colours

• DO YOU THINK THE COLOURS USED ARE QUITE EERIE?

Everybody answered yes again, so we are again happy with the colour choice

• DO YOU THINK THE COVER PHOTO IS RELEVANT TO A HORROR FILM?

Whilst one person did answer no, we feel the majority of our demographics felt that the image on our cover represented a horror film, so therefore we will keep the cover image the same

• DO YOU THINK THE COVER IS TOO CLUTTERED?

Again, only one person answered yes, so we feel that the cover cannot be too cluttered and we will therefore keep this the same

• DO YOU THINK THE SELLING LINE NEEDS MORE INFORMATION TO ADVERTISE THE FILM?

Whilst two people do think that the selling line needs more information, we feel that if we were to add any more text the cover will be too cluttered. Therefore, we will keep the selling line as it is

• DO YOU FEEL THE ADVERTISEMENT ELEMENTS ON THE COVER ARE ESSIENTIAL?

Everybody answered yes, so no change is needed

• DO YOU FEEL OUR MAGAZINE HAS ENOUGH INFORMATION?

Everyone answered yes, so no change is needed

• LOOKING AT THIS MAGAZINE, DOES THE COVER FEATURE MAKE YOU WANT TO WATCH THE FILM?

Everyone answered yes, so no change is needed